This Blog is maintained by Kelpie Media, a New Media and Marketing company based in Glasgow, UK. We Design for the Web, provide SEO services and produce video for use on the web or other distributable media.

Our aim for this blog is to give our visitors simple advice on how they can improve their site, get more visitors and ultimately make more money from what is in effect their virtual shop window.

A wise man once told us that you can have the best product in the world but if no-one knows about it, it will never sell. Conversely if you market any product successfully it will sell. That goes for web design too, we see so many clients who want a flashy new site but they have neglected to think about what the site’s purpose is. The answer is of course “to draw more customers to the business”. Having a nice looking shopfront (website) is one thing but it needs to be found.

That’s why we always ensure our customers know that only through a combination of SEO and Design will their site have the desired marketing results and if that means splitting their budget between the two then so be it, because spending it all on only one aspect will not ultimately deliver the expected results.

Why are we giving all this information away for free? Because like everything you could do your Web Design and SEO yourself. In the same way that if you have a Haynes manual you could maintain your own car. But your time is precious and although this information will help you, we don’t expect you to spend your every waking hour marketing your site, that’s a job for professionals like us at Kelpie Media. We can save you time and increase your sales through good Design and SEO. If you want to do a little more then these tips will give you the skills to do just that and will only help improve your sites visibility in conjunction with the services we provide.

Enjoy the site and feel free to peruse the categories to the right for tips on specific areas.

Sincerely,
Stephen Anderson,
Managing Director, Kelpie Media